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ROXY x Sirenitas - Celebrating International Women's Day

During a campaign shoot in Popoyo, Nicaragua, shot back in May 2022, our ROXY crew encountered an inspiring group of women, the Sirenitas, on a mission to empower local girls through surfing, swimming and education.


The Sirenitas Surf Club is a project looking to create a safe space for girls to challenge their fears, learn something new, have fun and connect with the ocean. 


The encounter couldn’t be shaken from our hearts and we knew we had to go back to learn and give more. 


With ROXY athletes Danielle Black Lyons & Meg Roh, and a trunk full of wetsuits and rashies in tow, we brought both surf supplies and our eager minds - ready to learn more about this amazing group of women.


This International Women’s Day, we choose to share this important cause with our fans and followers. Bringing education, awareness and contributions to small organizations making big strides in celebrating the power of women. 


Join us on March 8th in celebrating these women and all those who seek to empower young girls to reach new heights.


Go to to learn and support & follow along at @roxy